A new edition of the timeless business classic featured on Mad Menas fresh and relevant now as the day it was written"We admire people who work hard, who are objective and thorough. We detest office politicians, toadies, bullies and pompous asses. We abhor ruthlessness. The way up our ladder is open to everybody. In promoting people to top jobs, we are influenced as much by their character as anything else." David Ogilvy David Ogilvy was considered the "father of advertising" and a creative genius by many of the biggest global brands. First published in 1963, this seminal book revolutionized the world of advertising and became a bible for the 1960s ad generation. It also became an international bestseller, translated into 14 languages. Fizzing with Ogilvy's pioneering ideas and inspirational philosophy, it covers not only advertising, but also people management, corporate ethics, and office politics, and forms an essential blueprint for good practice in business.
Booktopia uses the best quality packing material to protect items for the journey from our Sydney Distribution Centre to our customers, with the intention that they arrive in the same condition they left our Distribution Centre.
Your order will ship within 2 business days
Booktopia uses Australia Post for deliveries throughout Australia. Australia Post will leave the parcel unattended only if it's safe to do so, and take a photo as Proof of Delivery. Please note higher value deliveries may require a signature on receipt.
If there is no-one at home to provide a signature, the delivery person will leave a notification card and you may also receive an email letting you know where your parcel is.