The Down Alternative V Shape Pillow is designed to provide excellent support for your joints, giving you that well deserve relief to vital pressure points within the body. The V shape naturally contours to the body, offering complete support to both the neck and head. Perfect for Sleeping, travelling, reading, feeding young children or just for propping yourself up to watch TV. Whether you’re a front, side or back sleeper, you’ll never wake up sore again! Japara cotton is a natural fabric that is highly durable, breathable and offers extreme comfort. Like normal cotton, Japara cotton is the healthy choice for pillow covers. The breathable material allows moisture from the body to pass through and move away, eliminating that clammy feeling leaving you with a more restful night's sleep. Our pillow is filled with quality Purafresh® treated fibres that offer antibacterial, anti-microbial and anti-dustmite protection. Perfect for young children with asthma, older people with breathing problems, and hay fever suffers. The Down Alternative V Shape Pillow is completely machine washable, making maintenance of this bedroom essential a breeze. Forget dampness from sweat; down alternative is filled with fibres that draws away moisture and helps to regulate your body's temperature. It's a lightweight material that delivers heavy-duty warmth when you need it, making this perfect for all year round use.