Product Overview

Embrace the dynamic spirit of London with Rimmel London Glam Eyes Day to Night Mascara. This innovative mascara embodies an inner confidence, offering a look that is effortlessly cool, irreverently stylish, and perpetually evolving. Much like the vibrant city itself, Rimmel London celebrates individuality - young, urban, eclectic, and edgy. It's about authentic self-expression without constraints, delivering accessible beauty that empowers you to live the London look.

Contained within this package is our transformative Volume Mascara, designed to adapt to your desired lash intensity.

Key Attributes:

• Achieve impeccably defined, elongated, and gracefully curled lashes, entirely free of clumps.



• Delivers a classic, intense black pigment for striking eye definition.



• Formulated with advanced hydrogels that create an exceptionally smooth film, coating each lash evenly.



• Features a Vitamin E-enriched composition, enhanced with film-formers, waxes, and rich pigments for optimal performance and lash care.



• Guarantees a flawless application with no clumping or sticking, ensuring lashes remain separate and beautifully fanned out.

Ingredient Composition

AQUA/WATER/EAU, PARAFFIN, GLYCERYL STEARATE, COPERNICIA CERIFERA CERA/COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, PVP, CERA ALBA/BEESWAX/CIRE D'ABEILLE, PROPYLENE GLYCOL, TRIBEHENIN, POLYSORBATE 20, STEARIC ACID, ACRYLATES COPOLYMER, PANTHENOL, CAPRYLYL GLYCOL, HYDROXYETHYLCELLULOSE, TOCOPHERYL ACETATE, SODIUMHYDROXIDE, TALC, ASCORBYL GLUCOSIDE, GOSSYPIUM HERBACEUM (COTTON) POWDER, SERICA/ SILK POWDER/POUDRE DE SOIE, RETINYL PALMITATE, ACRYLATES/CARBAMATE COPOLYMER, HYDROGENATEDVEGETABLE OIL, GLYCERIN, HYDROGENATED OLIVE OIL, OLEA EUROPAEA (OLIVE) FRUIT OIL, COLLAGEN, PRUNUS ARMENIACA (APRICOT) KERNEL OIL, CERAMIDE 2, HYDROLYZEDKERATIN, OLEA EUROPAEA (OLIVE) OIL UNSAPONIFIABLES, SODIUM SULFATE, POTASSIUM SORBATE, BAMBUSA ARUNDINACEALEAF EXTRACT, PHENOXYETHANOL, SODIUM BENZOATE, TOCOPHEROL [MAY CONTAIN/ PEUT CONTENIR/+/-: CARMINE (CI 75470), CHROMIUM HYDROXIDE GREEN (CI77289), CHROMIUM OXIDE GREENS (CI 77288), D&CBLACK NO. 2 (CI 77266), FERRIC FERROCYANIDE (CI77510), IRON OXIDES (CI 77491, CI 77492, CI77499), MICA, TITANIUM DIOXIDE (CI 77891), ULTRAMARINES (CI 77007)].

Application Guide

For optimal results, begin by applying a single, even coat to your lashes.

To achieve exceptionally defined and impressively lengthened lashes, utilize the top cap applicator. This slender brush is designed for precise separation and extension.

For dramatically thicker lashes with voluptuous, oversized volume, engage the bottom cap applicator. Its fuller brush builds substantial volume for a bold, impactful look.