The Samsung 50-inch DU7700 LED 4K Smart TV offers a stunning resolution with crisp imagery and vibrant colours, plus a host of smart features to elevate your content viewing and gaming experience. With different apps and a built-in voice assistant, you get to enjoy hours of entertainment and easily sift through hit titles.

Key Features

• 4k quality and 3840 X 2160 resolution render every detail with stunning precision



• UHD Dimming, mega contrast, and 4K upscaling deliver optimum brightness, shadows, and detail



• Offers a refresh rate of up to 50Hz to smoothly render fast-paced scenes



• Comes with a filmmaker mode, so you can enjoy a cinematic experience at home



• HDR10+ ensures excellent colours and contrast



• Powered by Tizen, giving you access to different apps and streaming platforms



• *Gaming hub gives you access to a wide selection of games



• Adaptive sound feature provides you with an immersive audio experience



• Features a built-in voice assistant and is AI speaker compatible for added convenience



• Enables effortless connectivity, thanks to its USB and HDMI ports, plus Bluetooth and Wi-Fi connectivity

*Internet connection and Samsung Account required. Data and subscription charges may apply. Apps and UI may be subject to change without notice. Agreement of the Smart Hub Terms and Conditions and Privacy Policy is required before use. A controller may be required depending on the specific game being played on the Gaming Hub. Additional gaming service subscriptions and third party apps (depending on game or service) may be required. Content services are subject to change without notice.