Promote colour retention, and prolong its vibrancy with this sulfate-free shampoo that is specially formulated for colour treated hair. It gently cleanses your hair while actively working to preserve its colour and is developed with an interlock protein network technology. This shampoo progressively conditions your hair while helping to rebuild surface protection. The life of your colour is extended thanks to this shampoo being enriched with a high level of amino-ions. You will achieve soft, smooth, manageable hair with brilliant colour.