Great Expectations Holdings

The gr8x brand was started in 1997 from a great idea - the Baby Traveler, which was hailed as 'the most versatile nappy/diaper bag in the world'. Ever since then we have been desigining nappy bags, baby accessories and products to suit every mom and baby. gr8x has become synonymous with 'statement' baby bags, coordinating accessories and our popular, unique stretch swaddling wraps. Our designs are inspired by the trends of the season whilst including features and functions that we hope, make your time out with your little one, easier. gr8x continues to design and include features and accessories that are stylish, and functional and we have become known for and you can find our bags in all leading baby stores throughout Australia, New Zealand and Singapore.